The question is “Are Women over 50 invisible in our media?” They are part of the largest shopping demographic and the biggest internet users, yet they are the most unmarketed to demographic in the world. We live in this fountain of youth society and as we get older, we are more and more ignored. This makes me annoyed and I want it to change. So I am starting a movement. Join me in starting a 50 & Fabulous movement #50andfabulous. Let’s show the world the true beauty of these magnificent women. As a photographer these have always been my favourite shoots. I remember looking at my Mother thinking that she was the most beautiful woman in the world and I still do. Woman over 50 are our mothers, grandmothers, sisters, daughter, friends and wives. They are the matriarch of families. I love to photograph these women. They are magnificent, beautiful, and confident.
I want to tell Women to GET IN PHOTOGRAPHS. To celebrate their beauty and most important of all to exist in Photos for your children. One day they will be priceless. Like you are to the people who love you.
I photographed Kathleen Clemons as part of my 50 & Fabulous campaign. She has a beautiful story and I wanted to tell it.